Online marketing has many benefits.
It allows you to reach a very broad targeted audience on multiple devices. There is lots of flexibility in different ad formats and sizes including text ads, video , and digital display.
Online marketing strategies ties your spend to a specific business goal like website traffic, click to call and leads to your business. Online marketing has a few key components that need to be implemented to be successful. Keyword strategies, Search engine optimization, paid online advertising strategies and social media strategies.
*Please note there is a set up fee for all products*
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Types of Online Campaigns
Google Ads – Search
These Ads appear in a Google search or Google search partners sites when your customers are searching for products are services online. The objective of this style of campaign type is to increase sales, leads, and traffic to your website.
Video
This is a great way to encourage people to take action after your video plays. A compelling call to action will bring interested people to your site. Great for Sales, leads, Website traffic, Brand Awareness, and brand consideration
Video
Display Ads
This is known as the Google Display network. You can Show a compelling digital creative with images or video across the WEB and optimize your campaign through targeting, interests and geographic locations. These are the type of image ads/videos that appear on apps, youtube and websites in relation to audience targeting, topics, demographics and keywords.
Shopping Ads
Get clicks to your e-commerce website from people who are likely to buy your product. Displayed on a google search page above Google Ads.
Shopping Ads
What are your Campaign Goals?
Sales
Google Ads
Performance Max
Display
*Shopping Ads
Video
Leads
Google Ads
Performance Max
Display
*Shopping
Video
Website Traffic
Google Ads
Display
*Shopping
Video
Product and Brand Consideration
Display
Video
Brand Awareness and Reach
Display
Video
*Google Merchant Centre is required FOR shopping Ads
Display Ads can also include Gmail Campaigns
Admin AustStar
What a godsend Lisa has been throughout the last 18 months? Not only are we continuing to deal with the pandemic, the uncertainty and lockdowns, we moved our business after 29 years. What were we thinking?? Well, I was confident because we had Lisa by our side , making sure our online presence flowed throughout the uncertainty and the business transition.
Not only does Lisa maintain all our current marketing portfolio, she is constantly coming up with new avenues of advertising to help us keep connected with the community and maintain or increase our market share, always conscientiously staying within our budget.
Mary Anthony
Thanks Lisa for all your hard work in the last 12 months. Lisa was employed by us as our marketing guru and took over our entire marketing portfolio. She has been attentive to our needs and requests and worked hand in hand with us to bring our marketing campaigns up to optimum
performance while saving us money. This has been confirmed by our increase in turnover over the last 12 months. Give Knockout Marketing Solutions a try, you will not be disappointed.
Debbie Kemp
For anyone with a Small to Medium size business you have to get in touch with Knockout Marketing Solutions. Lisa has grown our online and social media exposure to levels we never thought we could reach. Lisa is honest, works within your budget and suggests ways to make the budget be more effective in reaching out to the maximum audience. Always answers your calls and her communication is 10/10. Do not wait give her a call.
aaron mcd
happy professional service. simply explained marketing plan with web page building and hosting. your one stop person to arrange or modify you online presence. very happy with service and budget expectations.
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Donna Stone
A coaching client of mine chose Knockout Marketing Solutions for their website and marketing and I must say that I was very impressed with the outcome. All along the way, Lisa has listened to my client and their needs. All communication was professional and timely. The process was relatively easy and the results look great. Already my client is seeing quality leads come in their door - definitely a great outcome for them.